RTB Day PARIS 2026
What’s
next now
Next-generation insight for the future of digital advertising.

RTB Day PARIS 2026
What’s
next now
Next-generation insight
for the future of
digital advertising.

Program
Program
Program
Program
About RTB DAYs
About RTB DAYs
An exclusive opportunity to connect with peers and industry leaders discussing the future of digital marketing — where measurement, customer understanding, full-funnel performance, and AI innovation converge.
An exclusive opportunity to connect with peers and industry leaders discussing the future of digital marketing — where measurement, customer understanding, full-funnel performance, and AI innovation converge.

Agenda
14:00 - 14:30
Welcome coffee & Registration
14:30 - 14:40
Welcome to RTB Day Paris!
Mathieu Farinet
Country Manager, RTB House
14:40 - 14:55
Before they Buy, New Research from RTB House
Denise Cornelissen
Head of Product Marketing, RTB House
14:55 - 15:25
Unlock the potential of your campaigns through a proven full-funnel strategy
Rémi Soposki,
Head of Performance Marketing and SEO/GEO, Showroomprivé.com
Arnaud Kongly,
Head of Account Management, RTB House
15:25 - 15:45
From digital shelf to market intelligence: winning in the age of agentic commerce
Varvara Blazhko,
Head of Advisory Services for CPG & Retail, EMEA, Similar Web
15:45 - 16:25
Coffee Break
Rolf Schröter - Editor in Chief, W&V
16:25 - 16:55
The evolution of personalization: Using LLMs to build truly customized audiences
Jaysen Gillespie,
VP, Head of Product Marketing (GPC) and Analytics, RTB House
16:55 - 17:15
State of the Market: The Changing Media Mix
Rory Sale
Head of Partnership, Fospha
17:15 - 17:45
Marketing measurement under pressure today
Why incrementality is changing the way performance is managed
Benjamin Donsez
Head of Performance Marketing, Backmarket
François Bontemps
Head of Traffic, La Redoute
André Wadleich
Acquisition Manager, Boulanger
Karima Rachad
Team Lead Account Management, RTB House
17:45 - 17:55
Key Takeaways
Mathieu Farinet
Country Manager, RTB House
18:00 - 20:00
Afterwork & Networking
Jaysen Gillespie - VP, Head of Product Marketing (GPC) and Analytics, RTB House
Agenda
14:00 - 14:30
Welcome coffee & Registration
14:30 - 14:40
Welcome to RTB Day Paris!
Mathieu Farinet
Country Manager, RTB House
14:40 - 14:55
Before they Buy, New Research from RTB House
Denise Cornelissen
Head of Product Marketing, RTB House
14:55 - 15:25
Unlock the potential of your campaigns through a proven full-funnel strategy
Rémi Soposki,
Head of Performance Marketing and SEO/GEO, Showroomprivé.com
Arnaud Kongly,
Head of Account Management, RTB House
15:25 - 15:45
From digital shelf to market intelligence: winning in the age of agentic commerce
Varvara Blazhko,
Head of Advisory Services for CPG & Retail, EMEA, Similar Web
15:45 - 16:25
Coffee Break
Rolf Schröter - Editor in Chief, W&V
16:25 - 16:55
The evolution of personalization: Using LLMs to build truly customized audiences
Jaysen Gillespie,
VP, Head of Product Marketing (GPC) and Analytics, RTB House
16:55 - 17:15
State of the Market: The Changing Media Mix
Rory Sale
Head of Partnership, Fospha
17:15 - 17:45
Marketing measurement under pressure today
Why incrementality is changing the way performance is managed
Benjamin Donsez
Head of Performance Marketing, Backmarket
François Bontemps
Head of Traffic, La Redoute
André Wadleich
Acquisition Manager, Boulanger
Karima Rachad
Team Lead Account Management, RTB House
17:45 - 17:55
Key Takeaways
Mathieu Farinet
Country Manager, RTB House
18:00 - 20:00
Afterwork & Networking
Jaysen Gillespie - VP, Head of Product Marketing (GPC) and Analytics, RTB House
Meet our
Speakers
Speakers
Speakers
Speakers
Tap to find out more about each speaker
Tap to find out more about each speaker
Tap to find out more about each speaker

Benjamin Donsez
Head of Performance Marketing
Backmarket

Benjamin Donsez
Head of Performance Marketing
Backmarket

Rémi Soposki
Head of Performance Marketing and SEO/GEO
Showroomprive.com

Rémi Soposki
Head of Performance Marketing and SEO/GEO
Showroomprive.com

François Bontemps
Head of Traffic
La Redoute

François Bontemps
Head of Traffic
La Redoute

André Wadleich
Acquisition Manager
Boulanger

André Wadleich
Acquisition Manager
Boulanger

Mathieu Farinet
Country Manager France
RTB House

Mathieu Farinet
Country Manager France
RTB House

Jaysen Gillespie
VP of Product Marketing and Analytics
RTB House

Jaysen Gillespie
VP of Product Marketing and Analytics
RTB House

Varvara Blazhko
Head of Advisory Services for CPG & Retail, EMEA
Similar Web

Arnaud Kongly
Head of Account Management
RTB House

Karima Rachad
Team Lead Account Management
RTB House

Rory Sale
Head of Partnership
Fospha

Denise Cornelissen
Head of Product Marketing
RTB House
Previous Editions
Previous Editions
RTB Day Paris at a glance
RTB Day Paris at a glance
RTB Day Paris at a glance
RTB Day Paris at a glance
We’re back at it in 2026. See some of the highlights from previous editions.
We’re back at it in 2026. See some of the highlights from previous editions.
Watch full
Watch full

When and where?
When and where?
When and where?
When and where?
3 June 2026
3 June 2026
3 June 2026
Conference: 14:00 - 18:00
Afterwork: 18:00 - 20:00
Conference: 14:00 - 18:00
Afterwork: 18:00 - 20:00
Le Cercle d’Aumale
Le Cercle d’Aumale
Le Cercle d’Aumale
22 rue d’Aumale
75009 Paris
22 rue d’Aumale
75009 Paris
Le Cercle d’Aumale
Le Cercle d’Aumale
Le Cercle d’Aumale
Le Cercle d’Aumale
The Cercle d'Aumale is housed in a 19th-century mansion in the heart of Nouvelle Athènes, once a major intellectual and artistic district, and more specifically in the discreet Rue d'Aumale, renowned for its splendid stone buildings.
The Cercle d'Aumale is housed in a 19th-century mansion in the heart of Nouvelle Athènes, once a major intellectual and artistic district, and more specifically in the discreet Rue d'Aumale, renowned for its splendid stone buildings.
Located in the 9th arrondissement of Paris, known for its concert halls, concert venues and numerous theatres, this former music club has welcomed some of France's greatest artists. Inheriting this atmosphere, the Cercle d'Aumale is now a venue dedicated to professional events that promote creativity, sharing and exchange.
There is a garden which is very rare in Paris. The plan is to enjoy good weather (fingers crossed), in a relaxed atmosphere in the garden with some good music.
Located in the 9th arrondissement of Paris, known for its concert halls, concert venues and numerous theatres, this former music club has welcomed some of France's greatest artists. Inheriting this atmosphere, the Cercle d'Aumale is now a venue dedicated to professional events that promote creativity, sharing and exchange.
There is a garden which is very rare in Paris. The plan is to enjoy good weather (fingers crossed), in a relaxed atmosphere in the garden with some good music.
Located in the 9th arrondissement of Paris, known for its concert halls, concert venues and numerous theatres, this former music club has welcomed some of France's greatest artists. Inheriting this atmosphere, the Cercle d'Aumale is now a venue dedicated to professional events that promote creativity, sharing and exchange.
There is a garden which is very rare in Paris. The plan is to enjoy good weather (fingers crossed), in a relaxed atmosphere in the garden with some good music.
Book your place at
Attendance is limited and seats fill up quickly.
Attendance is limited and
seats fill up quickly.
Reserve yours today.
Reserve yours today.
Reserve yours today.




